Nature Conservancy
The Nature Conservancy of Texas was looking for a powerful fundraising video that would show donors two things: the precarious state of Texas’ vast nature reserves, and the progress that the Nature Conservancy has made in combating those dangers. We compiled hundreds of beautiful photos from the Conservancy’s archives and other sources, and combined them with dozens of select sound bites pulled from hours of news reports to create a powerful story of the effects the Nature Conservancy has had on Texas. Finishing with a direct appeal from the organization’s board members and supporters, this video has been a successful tool in the Nature Conservancy’s fight to support the natural resources of our state.
- Client:
- The Nature Conservancy
- Agency:
- MBA
